Well, my past relationships motivated me, and so did the future of finding people love and happiness.
This is what motivated me the most to start Simplicity3.
A year ago, I was lying on a beach in Turkey and had a call from two different friends both complaining about their experiences with online dating.
Sometimes I think it’s because I’ve probably experienced the worst of relationships but also the best one with my husband.
One friend had acquired a stalker after passing over his mobile number and the other had been on numerous sites for years and just didn’t have any luck.
So I decided to take it upon myself to do some in-depth research into the online dating industry and was quite shocked with what I found.
In the UK alone, the dating industry turns over 3.7 billion and mostly all it offers is a complex platform for anyone to sign up on and leaves people to go it alone.
I want my members to have one place to go for anything they need when it comes to dating, but also I want them to date confidently and in a secure environment.
We’re a company that truly cares about how are members date.
I researched the industry for three months while building my business plan.
The last thing I wanted to do was to create something that had already been done.
I couldn’t see where there was a service element for the members parting with money every month.